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How to Find Good Tenants for Your Rental Property

October 31, 2022
new renters for rental property

Spring and summer tend to be busy seasons for signing new tenants, so winter is a great time to start attracting qualified applicants. While it is not always easy to find good tenants for a rental property, there are several ways to increase the odds of drawing in honest, respectful candidates. Remember, taking time to find good tenants now can prevent having to repeat this process in the near future. 


What Should I Look for in Good Tenants?

It is difficult to determine whether someone will make a good tenant just by meeting them during a walk-through, so asking some basic questions can help landlords decide whether to move forward with the application process. Some initial things to inquire about include:


  • Smoker status. If smoking is prohibited in the building, a smoker will not be a good fit.
  • Number of pets (if any). A no-pet policy should be disclosed up front.
  • Household size. According to Missouri’s landlord-tenant laws, landlords must limit occupancy to two persons per bedroom except for children born during the lease period.


Once a potential tenant seems like a good match, the next step is to have them fill out an application with more detailed information such as:


  • Employment status and income. In general, a tenant should earn at least three times the monthly rent amount. 
  • Prior criminal record. This will show up on a background report, but an honest tenant will list past convictions on the application. 
  • Contact information for past landlords. Good tenants should be happy to list previous landlords if there’s nothing to hide in their rental history. 


When the
screening process is complete, it should be easy to identify a desirable tenant who has:



  • A positive credit report
  • No prior history of eviction
  • Positive reviews from previous landlords
  • Enough income and savings to pay the first month’s rent and any required deposits


What is the Best Way to Attract Good Tenants?

Just as landlords must take time to find the best tenants for their rental property, potential tenants must take their time searching for the best place to call home. Here are a few ways to draw their interest.


Advertise a Vacancy

To fill an open unit quickly, it’s important to get the word out as soon as possible. Some of the best ways to advertise an opening include:



  • Talking to current tenants. Renters who pay bills on time and take care of their apartment year after year might know someone who will do the same.
  • Posting a professional sign. While a cardboard “For Rent” sign from the local hardware store is fine for some tenants who happen to drive by, seeing a custom-printed sign can bring peace of mind to those who want to live in a professionally managed rental.
  • Listing it on a real estate site. Zillow and Trulia are popular sites where renters look to find apartments up for rent.
  • Sharing the vacancy online. According to Pew research, more than 80% of Americans use social media. Posting a link to the rental on Facebook could help draw interest from potential tenants. 


happy family looking for a rental property

Price Rent Fairly


More and more Americans are turning to rentals for affordable housing. In fact, research by Federal Reserve Economic Data (FRED) shows that the vacancy rate for rental units in the U.S. fell from about 10% in 2010 to 5.6% at the end of 2021. But while there are plenty of people who want to rent, landlords need to be conscientious about how much tenants can afford. Setting a price too high could result in early evictions if they end up not being able to pay the rent while setting a price too low could mean not being able to cover maintenance costs.


To lure good tenants and make owning a rental property profitable, the rental price should meet the fair market standard for the location and amenities of a property. The best way to determine a good local rent price is to compare it to other similar units in the area. It is a good idea to check Zillow or a local newspaper for current rental prices or to ask a local real estate agent for a list of nearby available units. 


When pricing a rental property, it is important to consider:

  • Square footage. A larger unit should be able to draw more rent than a smaller one down the street. 
  • Location. Is the unit in a convenient, walkable location? Does it have water views? These are desirable reasons a tenant would be willing to pay a little more. If it is next to a busy, noisy highway, they may be expecting to pay less. 
  • Number of bedrooms and bathrooms. A two-bed, two-bath condo or apartment is certainly worth a higher rental price than a studio above a convenience store. 
  • Amenities. A nice patio, garden area, or pool are all perks that can justify higher rent than a property with no outdoor space.


Keep Your Property in Desirable Condition


Tenants who do not keep their homes clean or take care of their belongings might be drawn to—or at least not bothered by—a rental where it seems like that is the norm. Likewise, tenants who respect their property want to live in a well-maintained property where it seems that neighbors do the same. By staying on top of the following issues, landlords can convince good tenants to stick around long enough to fill out an application.

  • Landscaping. Keeping grass mowed, shrubs trimmed, and leaves raked are all low-cost tasks that can boost curb appeal. 
  • Exterior maintenance. Broken screens and loose railings take time to fix, but they add a lot of value for applicants who will want to feel safe living there.
  • Interior maintenance. Fresh paint, clean carpet, and working appliances are all sure ways to make a good first impression. 


Set Expectations Up Front



Finding good tenants is only half the battle. To ensure that a unit stays occupied by respectful renters, landlords should have a clear and concise lease that lays out the rules. This way, there is never a question as to what will or will not be tolerated. When rules are enforced consistently, bad tenants can easily be weeded out, and good tenants can stick around for the long haul.   


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As a Landlord, you can’t just “trust your gut” when it comes to letting a new tenant move into a rental unit. Some type of tenant background check is necessary to ensure the person is who they say they are, can pay rent, and won’t cause trouble or property damage. While there is no guarantee that someone will be a good renter or a bad one, a thorough screening process can help improve the odds. It’s also helpful to dig a little deeper than the usual questions for things landlords frequently forget, or that might be missed in a background check. The Importance of Tenant Screening Owning rental property is a business, and profits depend on collecting rent, minimizing expenses, and maintaining the investment’s value. Simply put, finding good tenants with tenant background checks is a wise business decision. Saying “yes” to the wrong person can cause property owners a lot of problems, like: Unstable finances due to unpaid or chronically late rent Increased maintenance, repair, and cleaning if tenants mistreat the property Losing good tenants driven out by a neighbor’s disruption Safety concerns and potential premises liability due to criminal behavior Legal fees if eviction proceedings are necessary The consequences of not doing background checks are far worse than the time and money it takes to do them in the first place. Ground Rules for a Tenant Background Check The U.S. Department of Housing and Urban Development’s Fair Housing Act makes it illegal to turn down applicants for the following: Race Color National Origin Religion Sex (including gender identity and sexual orientation) Familial Status Disability Not only is it against the law to even ask about these factors, but they have nothing to do with whether someone will be a good or bad tenant . Far more important information can be learned from a credit check, a criminal background check, and an application that asks for meaningful information about the applicant’s rental history. Landlords are within their rights to ask for the following: Employment and salary history Current income Social security number Driver’s license number Past evictions Credit history and bankruptcies Arrests, convictions, and inclusion on the sex offender list References Nothing prevents a person from lying about something on this list, but the information will be included in formal screenings. Inconsistencies in what’s written on the application and what comes to light with a background check are enough to justify turning down the application.  Landlords must get written consent to do tenant background checks for both criminal history and credit scores. An applicant’s refusal to give permission is itself a red flag that the person may have something to hide. Property owners are allowed to make background checks a requirement to consider an application . Things Landlords Frequently Forget to Ask During Screening Along with the standard background information listed above, there are some other things landlords can look into that can be helpful in making a rental decision. These topics can be added to the application so the answers are in writing. As long as all applicants are asked the same questions, they are not discriminatory. 1. What are the names of all occupants? There are several reasons why knowing exactly who will be living in the rental unit is important. Ideally, all adults should be included in the lease. This way, roommates, partners, and adult children can all be screened for criminal histories and red-flag behavior. It might seem trivial, but a follow-up question asking how many vehicles will be on the premises could be relevant if parking space is limited. Some leases include occupancy limits , either due to local laws or the landlord’s preference. This is another reason to ask for the names of both full-time and part-time occupants. Perhaps a tenant is the only full-time resident but has custody of several children on weekends or for the summer. Renting to them could violate the lease or Missouri housing standards . 2. Have you ever broken a lease or been asked to move? Evictions are usually a last resort, so the standard question about past evictions may not give a landlord enough information. Asking these questions instead can be revealing. A past landlord may have given warnings and threatened to evict someone, but the tenant moved before they had to follow through. Likewise, a tenant may have stopped paying rent and left before their lease expired. Either situation is a red flag. These questions can open a discussion to see if there is a reasonable explanation. 3. What is the status of prior arrests or convictions? Everyone deserves a place to live, including those with a criminal past. Past arrests or convictions might come up for people who otherwise might be great tenants. What’s often missed in a background check is how their case was resolved or their current status. Probing into the nature and seriousness of the crime and how long ago it occurred can tell a lot. Was it a misdemeanor or a felony? Is the case resolved or has it not yet gone to trial? Can a parole officer vouch for you if they were incarcerated? Are you in rehab or otherwise working toward rehabilitation? Are you in the National Sex Offender Registry? Remember, people can be arrested for many things but are innocent until proven guilty. And even if found guilty, they may have paid their debt to society. Unless you choose to adopt a zero-tolerance policy (which is perfectly acceptable), having these conversations is helpful. Consider, too, that an applicant who is open about their past and tells you what you will learn from a background check, may be worth a second look.
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